The Four Rules of Gun Safety Can’t Keep You From Shooting Yourself in Your Femoral Artery

scheels parking lot shooting
Image: KTIV

We welcome the Lincoln, Nebraska Scheels outdoor superstore to the club of locations where low-skill gun owners accidentally shoot themselves. A 21-year-old Nebraska man decided to close out July by purchasing a handgun. Well, good for him. He’s an American adult. However, the story only begins there. 

After purchasing a 9mm pistol from the store, a 21-year-old man returned to the parking lot with his girlfriend, got into a vehicle and proceeded to load the gun, asking the woman to film him. Because nothing in life has really happened unless you’ve posted it on social media. 

He was reportedly “demonstrating how to rack the pistol when it was accidentally discharged, according to (the) police.” 

As folks tend to do when they are fiddling with guns inside vehicles, the shooter muzzled his own leg and, in this case, sent a 9mm bullet through his femoral artery. According to news stories, there was “a lot of blood” in and around the vehicle (duh). Fortunately for the man, first-responders had a tourniquet and the training to use it. The victim was transported to a local hospital where he underwent surgery and is listed as critical but stable at press time.

Addressing public concerns . . .

Law enforcement officials reminded the public to treat every firearm as if it is loaded, avoid unholstering weapons in public parking areas, and strictly follow firearm safety procedures when handling newly acquired equipment.” 

You don’t say. 

Where to Begin?

Naturally, as the only victim of this negligent discharge was the man himself, the act wasn’t malicious, and he didn’t die, news media coverage will very likely be a one-and-done. We aren’t likely to get much more information than what’s been reported to this point.

All the old-timey gun guys in the audience have already spouted Cooper’s Four Universal Safety Rules aloud, leaving those around us wondering what we’re talking about. Commenters on socialist media have already chimed in about how this incident proves that there should be mandatory testing required to buy a gun or that no one should be allowed to buy one without a government permit issued only after a state-approved training class. 

One guy used the “we make people get driver’s licenses, why not gun licenses?” Of course, the genius who made that statement apparently believes that all of the vehicle crashes that occur in the United States every day involve non-licensed drivers. Driver’s licenses prevent wrecks, right? 

The Rules Alone Can’t Save Us

Some readers might be thinking that the man who shot himself had obviously never been introduced to the four rules, to which I would argue that we don’t know that. Also, the rules alone can’t save us. 

It wasn’t that long ago that our friend, Rich Grassi, in our sister publication, the Tactical Wire, had to address a negligent shooting of one cop by another in Pasadena, California. Rich addressed numerous incidents where trained law enforcement officers had negligently fired their weapons into other people and objects.

Are we to believe that those cops weren’t trained and had never heard of the four universal firearms safety rules? That was rhetorical. Every cop carrying a gun on duty has passed a state-mandated training program and has been briefed on the rules. And yet, despite that, the rules alone didn’t prevent stupidity, recklessness and negligence. 

The Rules vs Social Media 

None of the news stories have identified the self-shooter, so we’ll just call him “Jim.” Was Jim having “Suzie” record him on her phone so the two of them could sit around at home reliving the moment? There’s about a 99.5% chance that the plan was to post Jim’s “expert gun-handling” video on the Gram for all the random strangers who follow him (for some reason) to see. After all, that’s what the gun influencers do every day, right? 

You won’t have to look very long or hard to find videos of wanna-be gunfluencers sitting in their cars and trucks whipping out their #EDC and showing the gun off for their followers. We’ve lost track of the times that they’ve shown the muzzle of the gun passing over both of their thighs. We and other responsible trainers have railed against that for years, only to be dismissed as dumb Fudds.

While “Jim” is absolutely to blame for his own negligence, he was almost surely aided and abetted by the numerous influencers in the social media gun space who video themselves needlessly fiddling with guns in their car and trucks. After all, what else is a 21-year-old in 2026 to believe? The gun influencers with thousands of followers pull out guns in cars and fiddle with them, so why wouldn’t Jim do the same? 

Folks, the near-psychotic level of narcissism spawned and fed by social media has reached pandemic proportions. Let’s not forget that it isn’t just random influencers who act recklessly and negligently. There are those in the gun and accessory business who have posted these same kinds of negligent videos on their companies’ official social accounts, thereby endorsing the behavior.

In their effort to reach an audience, the social media managers of these companies rarely pause to consider if the gun-handling behavior they’re displaying is negligent and potentially dangerous. The goal is more clicks, likes, and follows, safe gun handling be damned. 

How can the dry old universal firearms safety rules that the Fudds are always going on about compete with the instant dopamine hits from watching the latest #EDC video from your favorite gunfluencer? The sad reality is that the rules can’t keep up with the negligent and reckless influence of the internet.

Keep your tourniquets and trauma kits handy.  

 

 

Paul G. Markel is a combat decorated United States Marine veteran. He is also the founder of Student of the Gun University and has been teaching Small Arms & Tactics to military personnel, police officers, and citizens for over three decades.    

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15 thoughts on “The Four Rules of Gun Safety Can’t Keep You From Shooting Yourself in Your Femoral Artery”

  1. “The Rules Alone Can’t Save Us”
    “the rules alone didn’t prevent stupidity, recklessness and negligence”
    No matter the training or the amount of training, until the training is put into action in a person’s life negligent discharges may and will occur. Knowledge i. e., training without action is of little value.
    In short, training is no guarantee that bad things will not happen.

    1. The Four Rules don’t prevent bad things from happening, but following them religiously will help ensure those bad things don’t cost you, or someone else, their life or health.

      True accidents that hurt people even though everyone was following the Four Rules are impossibly rare; investigation always shows that one or more of the Rules were broken, and that’s what contributed to the injury or death.

      The Rules are NOT difficult to follow; what’s difficult is having the discipline to follow them ALL THE TIME, even after you have years of experience, or have been to war, or are at the top of your competition class. People begin to think they don’t need the rules because they are special.

      Well, they ARE special, but not in the way they think…

  2. Seatbelts and helmets only work of you wear them.

    The rules only work if you follow them.

    If the likelihood of severe injury or death won’t convince you to then nothing will.

    You are mortal and fragile. Behave accordingly.

  3. That guy was clearly an idiot. But I recently saw a video of a guy who wasn’t an idiot. He was a firefighter with 15 years of s-h-o-o-t-i-n-g experience, and he was training. He drew his Glock from appendix carry and proceeded to shoot a ball off. Yes, literally. I’m guessing it was a fast-draw situation. The bullet went through his holster. He wasn’t exactly sure how it happened.

    I know people like carrying that way with loaded striker-fired pistols with no safety because dealing with a safety, or adding 0.25 seconds to your draw from hip carry, will get you shot!

    1. Appendix carry is a violation of the rule that states “Don’t point a gun at anything you don’t want to see get shot”, period.

      The rules are not for when things are going according to plan; they are for when we humans make one or more mistakes. If you NEVER point it at yourself, you will NEVER shoot yourself (still might catch a ricochet, though). This goober didn’t violate one rule, he broke several. Almost certainly he pulled the trigger, probably when the slide slammed forward. “Keep finger off trigger until you are ready to shoot” is another primary rule, but people violate it every day because they think it doesn’t apply to them. Your reply seems to imply you WILL carry other pistols in Appendix carry, which (if true) means you are suffering from the same “It can’t happen to me, so I can pick and choose which rules to follow” mindset that this bonehead embraced. Here’s hoping it works out better for you — but that’s not the way to bet.

  4. .40 cal Booger

    Left wing commie violence & fascism and their Hitler part 2 in New York: In Mamdani’s New York, It’s 1933 All Over Again.

    ht* tps://pjmedia.com/robert-spencer/2026/08/02/in-mamdanis-new-york-its-1933-all-over-again-n4955737

  5. .40 cal Booger

    Don’t Be Fooled, All the Democrats Are Marxists.

    ht* tps://townhall.com/columnists/allenwest/2026/08/03/dont-be-fooled-all-the-democrats-are-marxists-n2680492

  6. .40 cal Booger

    COVID-19: Fauci’s Holocaust.

    ht* tps://pjmedia.com/kevindowneyjr/2026/08/02/take-a-stroll-down-covid-memory-lane-next-stop-psy-op-city-n4955667

  7. My father always balled my brother and I out if we opened a scale model box in the car; lessons learned because of the presence of a father.

  8. One guy used the “we make people get driver’s licenses, why not gun licenses?” Tried and failed already. Illinois has long has a so called Firearms Owner’s Identification
    Card to buy ammunition and such. It’s been tried other places. No benefit. Notice that driver’s licenses are a condition of using public roads. Folks can drive around their own property and many under age for a driver’s license will drive a truck next to a combine for harvest. If gun owners are forced into a license like drivers gun owners should get public facilities like drivers.

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